The MarTechMag produces content across 2 parallel tracks, each with a distinct purpose and format.
Our priority is transparency: each type of content is clearly indicated so our readers know exactly what they are reading and how it was produced.
The feed:
This is our ongoing stream of articles, operating on a hybrid model for transparency. Every post is tagged so you know its origin. The feed is organized into three categories:
Founder-Written Content
articles written exclusively by the founder, which define the magazine's strategic, theoretical, and analytical direction.
Human-crafted editorials
content written entirely by human authors, without any AI assistance or intervention. These are authentic contributions, based on experience, reflection and real-world practice.
SEO-First content (AI-generated & Human-reviewed)
content generated seamlessly using AI. Topics are formulated by our team and then generated by AI to effectively cover broad themes and improve the site's visibility. Each article is reviewed, supervised and approved by our editorial team to ensure accuracy, clarity and consistency with our standards.
This structure reflects our commitment to honesty about content origin, valuing human work and responsibly regulating AI-assisted content.
Our signature publication formats:
Some content is published in distinct formats, adapted to the type of reading and the distribution channel:
Flash Fives (daily/weekly)
a quick mini-format consisting of 5 flashcards, presented as images or sliders, shareable on social media. Objective: to quickly learn and understand a marketing term or concept.
Lab Reports (weekly/monthly)
in-depth, theoretical analyses (often more than 30 pages), published as PDFs or online, exploring a specific marketing or MarTech topic at an academic and strategic level.
The Field
practical and interactive online content examining real-world cases, campaigns and business situations to bridge theory and practice.
This editorial framework ensures that every piece of content, whether human or AI-originated, delivers value, clarity and intellectual rigor, while providing formats adapted to every reader’s preference and depth of interest.